In their advertising businesses nowadays usually emphasise that their products are new in some way Why is this Do you think it is a positive or negative development

Essay topics:

In their advertising, businesses nowadays usually emphasise that their products are new in some way.

Why is this? Do you think it is a positive or negative development?

It is said that products are often advertised as new ones in some way by their enterprises. There are two reasons that lead to such circumstance: first, companies are eager to push more sales of their products and second, they want to attract more customers due to the fact that the buyers would prefer fresh goods. In my opinion, this activity is quite disadvantageous since it would mislead the consumers’ awareness about the quality of the given product.

To begin with, because of the fast development of international economics, businesses always make plan to take the highest profits and as many customers as possible, which leads to the result that more and more goods have been emphasized in the wrong way about its real freshness. Such action could be constituted as a fraud and may cause a number of problems relating to boycott or lawsuit from the traders. Miliket, for example, used to be a well-known noodle brand in Vietnam, however, when a report regarding its out-of-date noodles had been published in 2004, its reputation was decreased in a few days and the whole industry had no other choice but to open a meeting to further discuss about this issue with the public.

As a result, I always consider the given topic a negative development, because of not only its fraud, but also the risk on consumers’ health. For people who are in need of new products, provided that they had to use the old one, there might be some bad affects on their health. Mr. Nguyen Van Toai is an instance for this controversial statement. According to VnExpress news, many years ago, he was diagnosed with allergist concerning the use of old milk, nevertheless, he accidentally drank a bottle of expired dairy products because there was a label confirming the freshness of the milk right on the bottle. After that, he sued the milk company and received an amount of money in remedy.

In conclusion, introducing goods by emphasing them as the new ones is a frequent method that many businesses have been using for a period, however, concerning its affect on people’s health, there should be some solutions from the government to reduce such fraudulent activity.

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Average: 8.4 (1 vote)
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Comments

Grammar and spelling errors:
Line 5, column 692, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... received an amount of money in remedy. In conclusion, introducing goods by emph...
^^^^^
Line 7, column 164, Rule ID: AFFECT_EFFECT[1]
Message: Did you mean 'effect'?
Suggestion: effect
...g for a period, however, concerning its affect on people’s health, there should be some s...
^^^^^^^^^

Transition Words or Phrases used:
also, but, first, however, may, nevertheless, regarding, second, so, well, for example, in conclusion, as a result, in my opinion, to begin with

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 18.0 13.1623246493 137% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 28.0 24.0651302605 116% => OK
Preposition: 55.0 41.998997996 131% => OK
Nominalization: 7.0 8.3376753507 84% => OK

Performance on vocabulary words:
No of characters: 1804.0 1615.20841683 112% => OK
No of words: 368.0 315.596192385 117% => OK
Chars per words: 4.90217391304 5.12529762239 96% => OK
Fourth root words length: 4.37987740619 4.20363070211 104% => OK
Word Length SD: 2.78349489115 2.80592935109 99% => OK
Unique words: 216.0 176.041082164 123% => OK
Unique words percentage: 0.586956521739 0.561755894193 104% => OK
syllable_count: 551.7 506.74238477 109% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 5.43587174349 147% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 6.0 2.10420841683 285% => Less adverbial clause wanted.
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 8.0 4.76152304609 168% => OK

Performance on sentences:
How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 30.0 20.2975951904 148% => The Avg. Sentence Length is relatively long.
Sentence length SD: 84.1920753727 49.4020404114 170% => OK
Chars per sentence: 150.333333333 106.682146367 141% => OK
Words per sentence: 30.6666666667 20.7667163134 148% => OK
Discourse Markers: 12.0 7.06120827912 170% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 1.0 8.67935871743 12% => More positive sentences wanted.
Sentences with negative sentiment : 9.0 3.9879759519 226% => Less negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.162150770162 0.244688304435 66% => OK
Sentence topic coherence: 0.0661024823546 0.084324248473 78% => OK
Sentence topic coherence SD: 0.0850823511922 0.0667982634062 127% => OK
Paragraph topic coherence: 0.099088829105 0.151304729494 65% => OK
Paragraph topic coherence SD: 0.0632626450759 0.056905535591 111% => OK

Essay readability:
automated_readability_index: 17.0 13.0946893788 130% => OK
flesch_reading_ease: 49.49 50.2224549098 99% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 13.8 11.3001002004 122% => OK
coleman_liau_index: 11.73 12.4159519038 94% => OK
dale_chall_readability_score: 9.07 8.58950901804 106% => OK
difficult_words: 92.0 78.4519038076 117% => OK
linsear_write_formula: 15.0 9.78957915832 153% => OK
gunning_fog: 14.0 10.1190380762 138% => OK
text_standard: 14.0 10.7795591182 130% => OK
What are above readability scores?

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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.