Advertisements are becoming more and more common in our everyday life. Is it a positive or negative development?
In contemporary society, there has been a growing tendency of commercial advertising and people are overwhelming as it appears everywhere from television to the internet. There are both liability and merit to this as will be explained, though overall, placing both variant facts on the scale, it is incontrovertible that the negative aspect outweighs the benefit. This essay will highlight a greater array of selections as the utility and an increasingly materialistic society as the shortcoming of it.
In the midst of the pre-imminence of the advantages, the subject is not at all bereft of disadvantages foremost of which is advertising is the key part of modern business. This borne by the fact that companies need to tell customers about their products and advertisements help them to inform us about the choices that we have and therefore, without advertisements there would be fewer choices. According to the PEW Center, advertisements could increase around 56% profits of a company and hence, many businesses paid advertising companies a large amount of money.
What further amplifies fortifies the dominance ascendancy of the disadvantage over the advantage is that advertisements manipulate people. The rationale behind this is that they use famous people to promote brand images and associate these brands with higher standards and hence, people are persuaded that buy these items would make them feel happier. The Times recently reported that a vast majority who easily be influenced by advertisements are children and thereby, these youngsters would pressure their parents to buy them things.
In gist, having considered the benefit and drawback, it is clear that this is a negative development and that it has a significant impact on the contemporary business world by helping companies to attract customers, however, by manipulating the public in their favor.
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Comments
Essay evaluations by e-grader
Transition Words or Phrases used:
hence, however, if, so, therefore
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 13.1623246493 122% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 31.0 24.0651302605 129% => Less pronouns wanted
Preposition: 38.0 41.998997996 90% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1584.0 1615.20841683 98% => OK
No of words: 294.0 315.596192385 93% => More content wanted.
Chars per words: 5.38775510204 5.12529762239 105% => OK
Fourth root words length: 4.14082457966 4.20363070211 99% => OK
Word Length SD: 3.16567825459 2.80592935109 113% => OK
Unique words: 175.0 176.041082164 99% => OK
Unique words percentage: 0.595238095238 0.561755894193 106% => OK
syllable_count: 500.4 506.74238477 99% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 10.0 16.0721442886 62% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 29.0 20.2975951904 143% => The Avg. Sentence Length is relatively long.
Sentence length SD: 37.3571947555 49.4020404114 76% => OK
Chars per sentence: 158.4 106.682146367 148% => OK
Words per sentence: 29.4 20.7667163134 142% => OK
Discourse Markers: 3.3 7.06120827912 47% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0927525876277 0.244688304435 38% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0359516829173 0.084324248473 43% => OK
Sentence topic coherence SD: 0.0209609146537 0.0667982634062 31% => Sentences are similar to each other.
Paragraph topic coherence: 0.0543392810118 0.151304729494 36% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0191570100268 0.056905535591 34% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 18.7 13.0946893788 143% => OK
flesch_reading_ease: 33.58 50.2224549098 67% => OK
smog_index: 13.0 7.44779559118 175% => OK
flesch_kincaid_grade: 15.8 11.3001002004 140% => OK
coleman_liau_index: 14.57 12.4159519038 117% => OK
dale_chall_readability_score: 10.12 8.58950901804 118% => OK
difficult_words: 94.0 78.4519038076 120% => OK
linsear_write_formula: 16.0 9.78957915832 163% => OK
gunning_fog: 13.6 10.1190380762 134% => OK
text_standard: 16.0 10.7795591182 148% => OK
What are above readability scores?
---------------------
Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Transition Words or Phrases used:
hence, however, if, so, therefore
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 13.1623246493 122% => OK
Auxiliary verbs: 7.0 7.85571142285 89% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 31.0 24.0651302605 129% => Less pronouns wanted
Preposition: 38.0 41.998997996 90% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1584.0 1615.20841683 98% => OK
No of words: 294.0 315.596192385 93% => More content wanted.
Chars per words: 5.38775510204 5.12529762239 105% => OK
Fourth root words length: 4.14082457966 4.20363070211 99% => OK
Word Length SD: 3.16567825459 2.80592935109 113% => OK
Unique words: 175.0 176.041082164 99% => OK
Unique words percentage: 0.595238095238 0.561755894193 106% => OK
syllable_count: 500.4 506.74238477 99% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 10.0 16.0721442886 62% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 29.0 20.2975951904 143% => The Avg. Sentence Length is relatively long.
Sentence length SD: 37.3571947555 49.4020404114 76% => OK
Chars per sentence: 158.4 106.682146367 148% => OK
Words per sentence: 29.4 20.7667163134 142% => OK
Discourse Markers: 3.3 7.06120827912 47% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0927525876277 0.244688304435 38% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0359516829173 0.084324248473 43% => OK
Sentence topic coherence SD: 0.0209609146537 0.0667982634062 31% => Sentences are similar to each other.
Paragraph topic coherence: 0.0543392810118 0.151304729494 36% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0191570100268 0.056905535591 34% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 18.7 13.0946893788 143% => OK
flesch_reading_ease: 33.58 50.2224549098 67% => OK
smog_index: 13.0 7.44779559118 175% => OK
flesch_kincaid_grade: 15.8 11.3001002004 140% => OK
coleman_liau_index: 14.57 12.4159519038 117% => OK
dale_chall_readability_score: 10.12 8.58950901804 118% => OK
difficult_words: 94.0 78.4519038076 120% => OK
linsear_write_formula: 16.0 9.78957915832 163% => OK
gunning_fog: 13.6 10.1190380762 134% => OK
text_standard: 16.0 10.7795591182 148% => OK
What are above readability scores?
---------------------
Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.