Some people claim that marketing and promotion plays a crucial role in improving the productivity of a company. I agree with this view.
However, I also believe that other factors such as the quality of the product and the competence of the staff are equally important.
To begin with, marketing and promotion helps ordinary people to become aware of the products offered by a company. Clever marketing tempts many people to buy products. As a result, the business grows gradually. Without enough marketing and promotion it is difficult for the enterprises to go into people’s minds and succeed. A good illustration of this is the growing number of adverts we see every day on television and on the internet. This clearly shows that it is important to give adequate importance to marketing and promotion.
However, other criteria such as the quality of a product or service also influence the success of a business. If the quality is cheap no one will purchase the product even with loads of advertisements or promotions. It can have negative effects on the reputation of the company. Furthermore, skilled and innovative employees are necessary to attain success for any organisation. A product will not exist in the market for very long without adequate innovations. Therefore, participation of hardworking and talented staff also contributes to the growth of a business.
To conclude, although it is true that marketing and promotion aids the development of a business, other factors such as the quality of the product and the skills of the employees are important too.
- The advocates of international aid believe that counties have a moral obligation to help each other while the opponents consider it unnecessary because money is misspent by the government that receive it Discuss both views and give your opinion 75
- The tourism industry has grown enormously over last 50 year and there are few places which are unaffected by it However tourism rarely benefits the countries which tourists visit To what extent do you agree or disagree 73
- Some people think that it is a good idea to give children a small amount of money each week to spend on what they would like Other people think that this is wrong and that it is a waste of money Discuss both views and give your own opinion 56
- The tourism industry has grown enormously over last 50 year and there are few places which are unaffected by it However tourism rarely benefits the countries which tourists visit To what extent do you agree or disagree 73
- Letter writing Forgot my bag at the airport Write a letter to get it back You should start with Dear Sir or Madam 73
Transition Words or Phrases used:
also, but, furthermore, however, if, so, therefore, such as, as a result, it is true, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 13.1623246493 61% => OK
Auxiliary verbs: 3.0 7.85571142285 38% => OK
Conjunction : 13.0 10.4138276553 125% => OK
Relative clauses : 4.0 7.30460921844 55% => More relative clauses wanted.
Pronoun: 14.0 24.0651302605 58% => OK
Preposition: 36.0 41.998997996 86% => OK
Nominalization: 13.0 8.3376753507 156% => OK
Performance on vocabulary words:
No of characters: 1326.0 1615.20841683 82% => OK
No of words: 258.0 315.596192385 82% => More content wanted.
Chars per words: 5.13953488372 5.12529762239 100% => OK
Fourth root words length: 4.00778971557 4.20363070211 95% => OK
Word Length SD: 3.00395348737 2.80592935109 107% => OK
Unique words: 135.0 176.041082164 77% => More unique words wanted.
Unique words percentage: 0.523255813953 0.561755894193 93% => More unique words wanted or less content wanted.
syllable_count: 423.9 506.74238477 84% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 16.0 16.0721442886 100% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 39.1309899568 49.4020404114 79% => OK
Chars per sentence: 82.875 106.682146367 78% => OK
Words per sentence: 16.125 20.7667163134 78% => OK
Discourse Markers: 6.1875 7.06120827912 88% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 12.0 8.67935871743 138% => OK
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.155427426723 0.244688304435 64% => OK
Sentence topic coherence: 0.0526058475032 0.084324248473 62% => OK
Sentence topic coherence SD: 0.0396619559457 0.0667982634062 59% => OK
Paragraph topic coherence: 0.0856515016249 0.151304729494 57% => OK
Paragraph topic coherence SD: 0.0538730609239 0.056905535591 95% => OK
Essay readability:
automated_readability_index: 10.8 13.0946893788 82% => Automated_readability_index is low.
flesch_reading_ease: 55.24 50.2224549098 110% => OK
smog_index: 3.1 7.44779559118 42% => Smog_index is low.
flesch_kincaid_grade: 9.5 11.3001002004 84% => OK
coleman_liau_index: 12.24 12.4159519038 99% => OK
dale_chall_readability_score: 8.35 8.58950901804 97% => OK
difficult_words: 64.0 78.4519038076 82% => More difficult words wanted.
linsear_write_formula: 6.5 9.78957915832 66% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 10.0 10.7795591182 93% => OK
What are above readability scores?
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Rates: 56.1797752809 out of 100
Scores by essay e-grader: 5.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.