Successful companies use advertisement to make more sales.What can make an advertisement very effective?Do you think this is a bad thing or a good thing for the society?

Using advertisements by firms to increase sales have soared over the last decade, which I believe it has brought about numerous problems to society. The factors which make an advertisement to be beneficial also will be discussed in the following paragraphs.

There are many reasons why using advertisements for boosting sales by companies are a negative trend, with the most significant one being ( creating) artificial wants for people. When people are exposed to a wide range of advertisements, they may tend to buy superfluous and low-quality products, causing a throw-away society. For example, advertising affordable but less durable running shoes not only might force buyers to purchase one more time but also may lead to an increase in the amount of produced waste. Either of which consequences are detrimental for individuals since they may lose financially or they might put their health and others at risks by generating much waste. Moreover, "keeping up with the Joneses" syndrome is on the rise since people are more informed about various products provided by companies. Although companies may benefit from such a tendency, it is families’ relations which may ruin gradually. Those who pester their parents to follow the latest trends may face conflicts and controversies as short-term implications and divorce as a long-term ramification.

Numerous factors make the advertising industry remarkably helpful for people. Firstly, advertisements enable people to make informed choices when they can compare the prices and quality of their commodities and services at the comfort of their homes. What makes this even more influential is the fact that those with less time are still available to enjoy the luxury of finding real bargains. Secondly, people are more aware of environmental issues. This would not be achieved if there were not enough informative advertisements which are being broadcast daily.

In conclusion, it seems to me that even if raising awareness and transparency might make an advertisement to be helpful, the adverse consequences associated with it are substantially serious.

Votes
Average: 8.4 (1 vote)
Essays by the user:

Grammar and spelling errors:
Line 3, column 138, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...end, with the most significant one being creating artificial wants for people. Wh...
^^

Transition Words or Phrases used:
also, but, first, firstly, if, may, moreover, second, secondly, so, still, for example, in conclusion

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 19.0 13.1623246493 144% => OK
Auxiliary verbs: 12.0 7.85571142285 153% => OK
Conjunction : 10.0 10.4138276553 96% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 20.0 24.0651302605 83% => OK
Preposition: 40.0 41.998997996 95% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1804.0 1615.20841683 112% => OK
No of words: 328.0 315.596192385 104% => OK
Chars per words: 5.5 5.12529762239 107% => OK
Fourth root words length: 4.25567506705 4.20363070211 101% => OK
Word Length SD: 3.15426658353 2.80592935109 112% => OK
Unique words: 197.0 176.041082164 112% => OK
Unique words percentage: 0.600609756098 0.561755894193 107% => OK
syllable_count: 567.0 506.74238477 112% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 2.0 4.76152304609 42% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 21.0 20.2975951904 103% => OK
Sentence length SD: 38.7048087739 49.4020404114 78% => OK
Chars per sentence: 120.266666667 106.682146367 113% => OK
Words per sentence: 21.8666666667 20.7667163134 105% => OK
Discourse Markers: 6.73333333333 7.06120827912 95% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 5.0 8.67935871743 58% => More positive sentences wanted.
Sentences with negative sentiment : 7.0 3.9879759519 176% => OK
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.224595486391 0.244688304435 92% => OK
Sentence topic coherence: 0.0777337420325 0.084324248473 92% => OK
Sentence topic coherence SD: 0.0555037219908 0.0667982634062 83% => OK
Paragraph topic coherence: 0.14737097491 0.151304729494 97% => OK
Paragraph topic coherence SD: 0.0496303267609 0.056905535591 87% => OK

Essay readability:
automated_readability_index: 15.4 13.0946893788 118% => OK
flesch_reading_ease: 41.7 50.2224549098 83% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 12.7 11.3001002004 112% => OK
coleman_liau_index: 14.62 12.4159519038 118% => OK
dale_chall_readability_score: 9.54 8.58950901804 111% => OK
difficult_words: 101.0 78.4519038076 129% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 10.4 10.1190380762 103% => OK
text_standard: 15.0 10.7795591182 139% => OK
What are above readability scores?

---------------------

Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.