Marketing and promotion is the key to successful business. To what extent do you agree?
Advertising strategies seem to be one of the major factors leading to a successful business. In my opinion, I disagree that marketing and promotion is the most significant determinants for running a good company, because I believe that other factors are equally important.
On the one hand, I agree that a remarkable advertisement can arouse customers' interest to the product or service. For example, an advertisement of Cola-Cola. The characters in the ads drink iced Cola Cola when they are eating fires, pizza or even hot-pot. They show the audience how enjoyable to have iced coke when they are having meals. This advertisement imposed great influence on my family that everyone in my family are thinking of having a glass of iced Coke when we are having dinner. And you can see, Cola is now a household brand. It shows a good marketing strategy helps to increase market shares.
Nevertheless, I believe that other factors are just as important as advertising. Firstly, the quality of the product should be considered. A successful promotion can attract the customers to the product once. However, a returned customer determined by the quality of the product. Secondly, a good reputation in retaining customer. For examples, Miele, a successful electrical appliances company which provide excellent after-sale service like cooking class which teaching the customers how to use the product. All these increase customers satisfaction and help build up a good reputation. A company is expanded based on good reputation.
In conclusion, marking and promotion plays an important role in running business. However, other factors like quality of products and good reputation should also take into account to a successful company
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Grammar and spelling errors:
Line 1, column 125, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...usiness. In my opinion, I disagree that marketing and promotion is the most sign...
^^
Line 3, column 129, Rule ID: EN_A_VS_AN
Message: Use 'an' instead of 'a' if the following word starts with a vowel sound, e.g. 'an article', 'an hour'
Suggestion: an
...o the product or service. For example, a advertisemet on Cola. The characters i...
^
Line 3, column 146, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...service. For example, a advertisemet on Cola. The characters in the ads drink ic...
^^
Line 3, column 297, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: Cola
...the audience how enjoyable to have iced Cola Cola when they are having meals. This advert...
^^^^^^^^^
Line 3, column 376, Rule ID: DT_PRP[1]
Message: Possible typo. Did you mean 'the' or 'everyone'?
Suggestion: the; everyone
...his advertisement is so successful that the everyone in my family are thinking to have a gla...
^^^^^^^^^^^^
Line 3, column 489, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: Cola
...we are having dinner. And you can see, Cola Cola is now a household brand. It shows a go...
^^^^^^^^^
Line 5, column 297, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma
Suggestion: , a
...the performance of the product. Secondly,a good reputation in retaining customer. ...
^^
Line 5, column 451, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ovides excellent after-sale service like cooking class which teaching the custome...
^^
Line 5, column 647, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...y is expanded based on good reputation. In conclusion, marking and promotion pla...
^^^^^^
Line 7, column 92, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...tant role in running business. However, other factors like quality of products a...
^^
Line 7, column 208, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...e into account to a successful company.
^^^
Transition Words or Phrases used:
also, first, firstly, however, if, nevertheless, second, secondly, so, for example, in conclusion, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 13.1623246493 91% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 19.0 24.0651302605 79% => OK
Preposition: 30.0 41.998997996 71% => OK
Nominalization: 12.0 8.3376753507 144% => OK
Performance on vocabulary words:
No of characters: 1452.0 1615.20841683 90% => OK
No of words: 274.0 315.596192385 87% => More content wanted.
Chars per words: 5.29927007299 5.12529762239 103% => OK
Fourth root words length: 4.0685311056 4.20363070211 97% => OK
Word Length SD: 3.04655129158 2.80592935109 109% => OK
Unique words: 148.0 176.041082164 84% => More unique words wanted.
Unique words percentage: 0.540145985401 0.561755894193 96% => OK
syllable_count: 468.0 506.74238477 92% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 8.0 2.52805611222 316% => Less articles wanted as sentence beginning.
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 14.0 20.2975951904 69% => The Avg. Sentence Length is relatively short.
Sentence length SD: 39.7717866565 49.4020404114 81% => OK
Chars per sentence: 76.4210526316 106.682146367 72% => OK
Words per sentence: 14.4210526316 20.7667163134 69% => OK
Discourse Markers: 5.89473684211 7.06120827912 83% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 11.0 5.01903807615 219% => Less language errors wanted.
Sentences with positive sentiment : 15.0 8.67935871743 173% => OK
Sentences with negative sentiment : 0.0 3.9879759519 0% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.13664910094 0.244688304435 56% => OK
Sentence topic coherence: 0.0414132417655 0.084324248473 49% => OK
Sentence topic coherence SD: 0.0476943530349 0.0667982634062 71% => OK
Paragraph topic coherence: 0.0918670740337 0.151304729494 61% => OK
Paragraph topic coherence SD: 0.0328220022632 0.056905535591 58% => OK
Essay readability:
automated_readability_index: 10.7 13.0946893788 82% => Automated_readability_index is low.
flesch_reading_ease: 48.81 50.2224549098 97% => OK
smog_index: 3.1 7.44779559118 42% => Smog_index is low.
flesch_kincaid_grade: 9.9 11.3001002004 88% => OK
coleman_liau_index: 12.87 12.4159519038 104% => OK
dale_chall_readability_score: 8.54 8.58950901804 99% => OK
difficult_words: 73.0 78.4519038076 93% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 7.6 10.1190380762 75% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 56.1797752809 out of 100
Scores by essay e-grader: 5.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.