The following is a memorandum from the business manager of a television station.
"Over the past year, our late-night news program has devoted increased time to national news and less time to weather and local news. During this period, most of the complaints received from viewers were concerned with our station's coverage of weather and local news. In addition, local businesses that used to advertise during our late-night news program have canceled their advertising contracts with us. Therefore, in order to attract more viewers to our news programs and to avoid losing any further advertising revenues, we should expand our coverage of weather and local news on all our news programs."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
Argument states a few actions which business managers of the television station should take in order to attract the advertisers, viewers for their late night news channels. This argument has taken a lot to unwarranted assumptions which if not addressed will , weaken the argument.
Argument states that they have increased the time devoted to national news rather than weather and local news over past few years. But authir fails to address why such changes took place in first place itself, and what was the conditions of viewers before the these changes were implemented. It is possible that managers might have made these change because they would have suffered the same issue back then. So to boost the number of viewers and advertisers. It is also not clearly mentioned in the passage that what was the trend in past few years as for example, it can be possible that changes might have been implemented in 2006, and then there would have been a huge boost to the channels in year 2007 but it is possible that the affect of change might exist in present also which might be less than 2007 but still higher than 2006.
It is also not mention any past history about what people liked to watch on their channel, as it can be possble that the channel would have a huge following for national news but now the quality of the news that is being displayed on the channel is not good or the channel anchor might have change. It is also possible that the channel woudl have been famous for some of its shows who timing might have changed, and it now presented at more suitable time rather than at late night thus the viewer, advertisers would have reduced. There is also no mention of if there was any natural disaster in rescent time, if there would have been then people would have been interested in the local news rather than national news. It is also mentioned that the complaints were registered with respect ot the coverage of weather and local news rather than the coverage of national news.It is also metioned that the local busienesses that used their program to advertise their products have reduced but it is not mentioned that was there any increase in the price of advertisement. The current scenario of market is also not mentioned, it is possible that the economy would be down and thus there was no need to advertise their products. There can be other channels which might offer a better deal to the advertisers for advertising their product.
Cancelling of the advertisement contract doesn't mean that further changes are required, it is mentioned that they gave local businesses the sorts for advertisement. There products might have not been suitable to be advertised concurrently with the national news thus the withdrawl is justified. There are no metion of maintaining of standards while the changes were implemented thus the authentecity of the news showed might not have been there on the shows. They have also not mentioned whether the decline was observed in a perticular area or nation wide. If the trends were only for a perticular then it can be possible that the people might have started to sleep early in that region, or the news might have been already be covered in previous shows during the evening or afternoon shows.
There, concluding by these trend which themselves have no authenticity will lead to spurious results. Untill all the aformentioned questions are answered any action taken might result in vain. Hence, channel should do more survey and then take its actions.Otherwise the complete argument is not asserting anything,
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Comments
Essay evaluation report
Sentence: But authir fails to address why such changes took place in first place itself, and what was the conditions of viewers before the these changes were implemented.
Error: authir Suggestion: author
Sentence: It is also not mention any past history about what people liked to watch on their channel, as it can be possble that the channel would have a huge following for national news but now the quality of the news that is being displayed on the channel is not good or the channel anchor might have change.
Error: possble Suggestion: possible
Sentence: There is also no mention of if there was any natural disaster in rescent time, if there would have been then people would have been interested in the local news rather than national news.
Error: rescent Suggestion: No alternate word
Sentence: It is also mentioned that the complaints were registered with respect ot the coverage of weather and local news rather than the coverage of national news.It is also metioned that the local busienesses that used their program to advertise their products have reduced but it is not mentioned that was there any increase in the price of advertisement.
Error: busienesses Suggestion: businesses
Error: ot Suggestion: No alternate word
Error: metioned Suggestion: mentioned
Sentence: There products might have not been suitable to be advertised concurrently with the national news thus the withdrawl is justified.
Error: withdrawl Suggestion: No alternate word
Sentence: There are no metion of maintaining of standards while the changes were implemented thus the authentecity of the news showed might not have been there on the shows.
Error: authentecity Suggestion: authenticity
Error: metion Suggestion: No alternate word
Sentence: They have also not mentioned whether the decline was observed in a perticular area or nation wide.
Error: perticular Suggestion: particular
Sentence: If the trends were only for a perticular then it can be possible that the people might have started to sleep early in that region, or the news might have been already be covered in previous shows during the evening or afternoon shows.
Error: perticular Suggestion: particular
Sentence: Untill all the aformentioned questions are answered any action taken might result in vain.
Error: aformentioned Suggestion: No alternate word
flaws:
No. of Grammatical Errors: 11 2
Read a good grammar book.
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argument 1 -- not OK
argument 2 -- not OK
argument 3 -- OK
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sample:
https://www.testbig.com/gmatgre-argument-task-essays/over-past-year-our…
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Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 12 2
No. of Sentences: 21 15
No. of Words: 613 350
No. of Characters: 2913 1500
No. of Different Words: 241 200
Fourth Root of Number of Words: 4.976 4.7
Average Word Length: 4.752 4.6
Word Length SD: 2.434 2.4
No. of Words greater than 5 chars: 180 100
No. of Words greater than 6 chars: 143 80
No. of Words greater than 7 chars: 93 40
No. of Words greater than 8 chars: 51 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 29.19 21.0
Sentence Length SD: 16.259 7.5
Use of Discourse Markers (%): 0.714 0.12
Sentence-Text Coherence: 0.331 0.35
Sentence-Para Coherence: 0.538 0.50
Sentence-Sentence Coherence: 0.095 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 237, Rule ID: IF_IS[2]
Message: Did you mean 'is'?
Suggestion: is
... a lot to unwarranted assumptions which if not addressed will , weaken the argumen...
^^
Line 1, column 258, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
... assumptions which if not addressed will , weaken the argument. Argument states t...
^^
Line 3, column 300, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...r the channel anchor might have change. It is also possible that the channel woudl...
^^
Line 3, column 619, Rule ID: IF_WOULD_HAVE_VBN[1]
Message: Did you mean 'had been'?
Suggestion: had been
...ural disaster in rescent time, if there would have been then people would have been interested ...
^^^^^^^^^^^^^^^
Line 3, column 873, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: It
...ther than the coverage of national news.It is also metioned that the local busiene...
^^
Line 4, column 42, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...ancelling of the advertisement contract doesnt mean that further changes are required,...
^^^^^^
Line 4, column 545, Rule ID: NATION_WIDE[1]
Message: Did you mean 'nationwide'?
Suggestion: nationwide
...ne was observed in a perticular area or nation wide. If the trends were only for a perticul...
^^^^^^^^^^^
Line 5, column 256, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Otherwise
...o more survey and then take its actions.Otherwise the complete argument is not asserting ...
^^^^^^^^^
Line 5, column 256, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Otherwise,
...o more survey and then take its actions.Otherwise the complete argument is not asserting ...
^^^^^^^^^
Transition Words or Phrases used:
also, but, first, hence, if, so, still, then, thus, while, as for, for example
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 46.0 19.6327345309 234% => Less to be verbs wanted.
Auxiliary verbs: 28.0 12.9520958084 216% => Less auxiliary verb wanted.
Conjunction : 17.0 11.1786427146 152% => OK
Relative clauses : 23.0 13.6137724551 169% => OK
Pronoun: 49.0 28.8173652695 170% => Less pronouns wanted
Preposition: 58.0 55.5748502994 104% => OK
Nominalization: 11.0 16.3942115768 67% => OK
Performance on vocabulary words:
No of characters: 2958.0 2260.96107784 131% => OK
No of words: 610.0 441.139720559 138% => Less content wanted.
Chars per words: 4.84918032787 5.12650576532 95% => OK
Fourth root words length: 4.96972615649 4.56307096286 109% => OK
Word Length SD: 2.53775285282 2.78398813304 91% => OK
Unique words: 253.0 204.123752495 124% => OK
Unique words percentage: 0.414754098361 0.468620217663 89% => More unique words wanted or less content wanted.
syllable_count: 907.2 705.55239521 129% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 11.0 4.96107784431 222% => Less pronouns wanted as sentence beginning.
Article: 1.0 8.76447105788 11% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 5.0 1.67365269461 299% => Less conjunction wanted as sentence beginning.
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 29.0 22.8473053892 127% => The Avg. Sentence Length is relatively long.
Sentence length SD: 83.586608308 57.8364921388 145% => OK
Chars per sentence: 140.857142857 119.503703932 118% => OK
Words per sentence: 29.0476190476 23.324526521 125% => OK
Discourse Markers: 3.71428571429 5.70786347227 65% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 9.0 5.25449101796 171% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 11.0 6.88822355289 160% => OK
Sentences with neutral sentiment: 4.0 4.67664670659 86% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.20198193517 0.218282227539 93% => OK
Sentence topic coherence: 0.0697082605018 0.0743258471296 94% => OK
Sentence topic coherence SD: 0.0874380896272 0.0701772020484 125% => OK
Paragraph topic coherence: 0.112736883468 0.128457276422 88% => OK
Paragraph topic coherence SD: 0.0622954173725 0.0628817314937 99% => OK
Essay readability:
automated_readability_index: 15.9 14.3799401198 111% => OK
flesch_reading_ease: 50.5 48.3550499002 104% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.4 12.197005988 110% => OK
coleman_liau_index: 11.44 12.5979740519 91% => OK
dale_chall_readability_score: 8.0 8.32208582834 96% => OK
difficult_words: 113.0 98.500998004 115% => OK
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 13.6 11.1389221557 122% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
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Write the essay in 30 minutes.
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.