"A recent study of our customers suggests that our company is wasting the money it spends on its patented Endure manufacturing process, which ensures that our socks are strong enough to last for two years. We have always advertised our use of the Endure process, but the new study shows that despite our socks' durability, our average customer actually purchases new Dura-Socks every three months. Furthermore, our customers surveyed in our largest market, northeastern United States cities, say that they most value Dura-Socks' stylish appearance and availability in many colors. These findings suggest that we can increase our profits by discontinuing use of the Endure manufacturing process."
Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.
The author claims that the Endure process patented by Durasock to increase the durability of socks should be discontinued. The author supports this claim by stating studies which indicate that customers buy new socks every 3 months, while another survey in their largest market reflects the popularity of trendy socks. As solid as the argument might seem, It relies on some assumptions which require further evidence to be proved warranted.
First, the claim relies on a recent study which states that despite the durability of the socks ensured by the Endure process, an average customer buys new socks every three months. The author hastily assumes that the motive behind buying new socks is the failure of the Endure process. However, customers may have different motives to buy new pair of socks like following the recent sartorial trends or simply misplacing them (Which is quite common in households). Until the reason behind customers buying new socks quite frequently is cogently illustrated, the author's assumption might not hold true. The author also mentions that the Endure process was advertised however the reach of the advertisements and the possible impacts on the customers are unknown. The author not only assumes that the durability process is being effectively advertised but also poorly presumes that the customers would understand the process to increase their faith in the product.
The author also states the result of a customer survey in their largest market, which shows customers value Duro-socks' trendy appearance with the availability of a myriad of colours. However, the results of the survey fail to correlate with the Endure process. The survey lacks statistics and is only conducted in a limited geographic region. The customers in the largest market may have different inclinations than the rest of the sales region. Even though the customers value the finesse of the socks more, it does not mean that durability is undervalued. Durability is always a sought-after trait in socks, and even though it might not take precedence over other factors, it is certainly pertinent.
Both surveys mentioned by the author lack numerical values to substantiate the claims. Both surveys mentioned do not indicate the scope of the study, the number of people surveyed or the authenticity of the study. The author implicitly assumes the surveys' validity and considers the results without asserting the details. Lastly, even if the above-stated assumptions prove to be true, the complete discontinuation of the Endure process might not be efficacious. The author's shaking assumption that stopping the durability process will result in profits may be unwarranted and contrarily it might even lead to a reduction of faithful customers leading to losses.
To sum up, the recommendation could reveal as accurate and wise. Still, with such a lack of evidence and without an explanation of the assumptions which substantiate it, it is impossible to carry out an evaluation. Because the argument makes several unwarranted assumptions, it fails to make a convincing case that stop[ing the Endure process will lead to an increase in profits for Duro-socks.
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|---|---|---|---|
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Comments
e-rater score report
flaws:
the last argument should be about "These findings suggest that we can increase our profits by discontinuing use of the Endure manufacturing process"
====================
Attribute Value Ideal
Final score: 4.0 out of 6
Category: Good Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 23 15
No. of Words: 503 350
No. of Characters: 2618 1500
No. of Different Words: 229 200
Fourth Root of Number of Words: 4.736 4.7
Average Word Length: 5.205 4.6
Word Length SD: 2.775 2.4
No. of Words greater than 5 chars: 211 100
No. of Words greater than 6 chars: 151 80
No. of Words greater than 7 chars: 99 40
No. of Words greater than 8 chars: 72 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.87 21.0
Sentence Length SD: 6.409 7.5
Use of Discourse Markers (%): 0.522 0.12
Sentence-Text Coherence: 0.326 0.35
Sentence-Para Coherence: 0.521 0.50
Sentence-Sentence Coherence: 0.105 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 24, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
The author claims that the Endure process patented by Durasock to increas...
^^^^^^^^^^
Line 3, column 108, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
... the durability of the socks ensured by the Endure process, an average customer buys new s...
^^^^^^^^^^
Line 3, column 268, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...hind buying new socks is the failure of the Endure process. However, customers may have di...
^^^^^^^^^^
Line 3, column 562, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'authors'' or 'author's'?
Suggestion: authors'; author's
...frequently is cogently illustrated, the authors assumption might not hold true. The aut...
^^^^^^^
Line 3, column 632, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...old true. The author also mentions that the Endure process was advertised however the reac...
^^^^^^^^^^
Line 5, column 1, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...increase their faith in the product. The author also states the result of a cust...
^^^
Line 5, column 242, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...ts of the survey fail to correlate with the Endure process. The survey lacks statistics an...
^^^^^^^^^^
Line 7, column 249, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'surveys'' or 'survey's'?
Suggestion: surveys'; survey's
...tudy. The author implicitly assumes the surveys validity and considers the results with...
^^^^^^^
Line 7, column 418, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...e true, the complete discontinuation of the Endure process might not be efficacious. The a...
^^^^^^^^^^
Line 9, column 320, Rule ID: EN_UNPAIRED_BRACKETS
Message: Unpaired symbol: ']' seems to be missing
...ails to make a convincing case that stop[ing the Endure process will lead to an i...
^
Line 9, column 325, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...to make a convincing case that stop[ing the Endure process will lead to an increase in pro...
^^^^^^^^^^
Transition Words or Phrases used:
also, but, first, however, if, lastly, may, so, still, then, while, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 17.0 19.6327345309 87% => OK
Auxiliary verbs: 13.0 12.9520958084 100% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 16.0 13.6137724551 118% => OK
Pronoun: 23.0 28.8173652695 80% => OK
Preposition: 63.0 55.5748502994 113% => OK
Nominalization: 13.0 16.3942115768 79% => OK
Performance on vocabulary words:
No of characters: 2676.0 2260.96107784 118% => OK
No of words: 503.0 441.139720559 114% => OK
Chars per words: 5.32007952286 5.12650576532 104% => OK
Fourth root words length: 4.73578520332 4.56307096286 104% => OK
Word Length SD: 2.83135873657 2.78398813304 102% => OK
Unique words: 235.0 204.123752495 115% => OK
Unique words percentage: 0.467196819085 0.468620217663 100% => OK
syllable_count: 824.4 705.55239521 117% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 17.0 8.76447105788 194% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 23.0 19.7664670659 116% => OK
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 40.7535819572 57.8364921388 70% => OK
Chars per sentence: 116.347826087 119.503703932 97% => OK
Words per sentence: 21.8695652174 23.324526521 94% => OK
Discourse Markers: 3.34782608696 5.70786347227 59% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 11.0 5.25449101796 209% => Less language errors wanted.
Sentences with positive sentiment : 14.0 8.20758483034 171% => OK
Sentences with negative sentiment : 6.0 6.88822355289 87% => OK
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.167420296508 0.218282227539 77% => OK
Sentence topic coherence: 0.0550485191332 0.0743258471296 74% => OK
Sentence topic coherence SD: 0.0464152039521 0.0701772020484 66% => OK
Paragraph topic coherence: 0.0973770221949 0.128457276422 76% => OK
Paragraph topic coherence SD: 0.0501275405292 0.0628817314937 80% => OK
Essay readability:
automated_readability_index: 14.6 14.3799401198 102% => OK
flesch_reading_ease: 50.16 48.3550499002 104% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 13.58 12.5979740519 108% => OK
dale_chall_readability_score: 8.41 8.32208582834 101% => OK
difficult_words: 119.0 98.500998004 121% => OK
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.