Research indicates that nowadays some consumers are much less influenced by advertising than in the past. What do you think are the reasons for this? Do you think this is a positive or negative development? Give reasons for your answer and include any relevant examples from your own knowledge or experience.
It is indicated that advertising in the contemporary world has become less influential to consumers than it did in the past. This essay will examine the underlying reasons for this phenomenon and elaborate on its damaging effects on advertisement-running enterprises.
The incompatible quality between authentic and commercial pops-up products has emerged as one of the compelling reasons for the decreasing interest in advertising. Having grasped the philosophy of many customers inclined to purchase products with eye-catching packaging, goods manufacturers have allocated budgets to designing excessively colourful packaging, falsifying the authenticity of product quality. This investment has deterred production companies from optimizing the quality of products, likely disappointing consumers whose fundamental highlight is on tastes and flavours. As a result, irritation and disappointment stemming from the incompatibility of products with their tastes have significantly minimized customers’ interest in the advertisement of brand-new goods and products.
Due to the above analysis, diminishing interest in product advertisement in recent years has induced negative implications for many companies running businesses in advertising. As individuals have become more ignorant of goods and services advertised on television and other social platforms, media companies, which predominantly depend on revenues from successful contracts signed with production manufacturers, can struggle to manage their business activities. If those enterprises undergo a sharp fall in the number of successfully signed agreements, they may face financial hardships, such as temporary business closure. As a result, the declining concerns over products advertised on the media and television can be detrimental to the business activities of many companies.
In conclusion, the inauthentic product quality advertised on packaging can be one of the driving forces explaining why substantial customers ignore the role of advertising. This drift has severely afflicted the business activities of many advertising companies, with annual revenues possibly plunging or going bankrupt.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2024-09-06 | Tuan Harry | 93 | view |
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Comments
Essay evaluations by e-grader
Transition Words or Phrases used:
if, may, so, then, in conclusion, such as, as a result
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 4.0 13.1623246493 30% => More to be verbs wanted.
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 3.0 7.30460921844 41% => More relative clauses wanted.
Pronoun: 12.0 24.0651302605 50% => OK
Preposition: 46.0 41.998997996 110% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 1879.0 1615.20841683 116% => OK
No of words: 298.0 315.596192385 94% => More content wanted.
Chars per words: 6.30536912752 5.12529762239 123% => OK
Fourth root words length: 4.15483772266 4.20363070211 99% => OK
Word Length SD: 3.55496488385 2.80592935109 127% => OK
Unique words: 176.0 176.041082164 100% => OK
Unique words percentage: 0.590604026846 0.561755894193 105% => OK
syllable_count: 589.5 506.74238477 116% => OK
avg_syllables_per_word: 2.0 1.60771543086 124% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 2.0 4.76152304609 42% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 24.0 20.2975951904 118% => OK
Sentence length SD: 43.9932917866 49.4020404114 89% => OK
Chars per sentence: 156.583333333 106.682146367 147% => OK
Words per sentence: 24.8333333333 20.7667163134 120% => OK
Discourse Markers: 4.5 7.06120827912 64% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 5.0 8.67935871743 58% => More positive sentences wanted.
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.129860874448 0.244688304435 53% => OK
Sentence topic coherence: 0.0586072637404 0.084324248473 70% => OK
Sentence topic coherence SD: 0.0604516799942 0.0667982634062 90% => OK
Paragraph topic coherence: 0.104028022851 0.151304729494 69% => OK
Paragraph topic coherence SD: 0.0902949458384 0.056905535591 159% => OK
Essay readability:
automated_readability_index: 20.7 13.0946893788 158% => OK
flesch_reading_ease: 13.28 50.2224549098 26% => Flesch_reading_ease is low.
smog_index: 14.6 7.44779559118 196% => OK
flesch_kincaid_grade: 17.4 11.3001002004 154% => OK
coleman_liau_index: 19.61 12.4159519038 158% => OK
dale_chall_readability_score: 11.13 8.58950901804 130% => OK
difficult_words: 119.0 78.4519038076 152% => OK
linsear_write_formula: 13.0 9.78957915832 133% => OK
gunning_fog: 11.6 10.1190380762 115% => OK
text_standard: 13.0 10.7795591182 121% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Transition Words or Phrases used:
if, may, so, then, in conclusion, such as, as a result
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 4.0 13.1623246493 30% => More to be verbs wanted.
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 3.0 7.30460921844 41% => More relative clauses wanted.
Pronoun: 12.0 24.0651302605 50% => OK
Preposition: 46.0 41.998997996 110% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 1879.0 1615.20841683 116% => OK
No of words: 298.0 315.596192385 94% => More content wanted.
Chars per words: 6.30536912752 5.12529762239 123% => OK
Fourth root words length: 4.15483772266 4.20363070211 99% => OK
Word Length SD: 3.55496488385 2.80592935109 127% => OK
Unique words: 176.0 176.041082164 100% => OK
Unique words percentage: 0.590604026846 0.561755894193 105% => OK
syllable_count: 589.5 506.74238477 116% => OK
avg_syllables_per_word: 2.0 1.60771543086 124% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 2.0 4.76152304609 42% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 24.0 20.2975951904 118% => OK
Sentence length SD: 43.9932917866 49.4020404114 89% => OK
Chars per sentence: 156.583333333 106.682146367 147% => OK
Words per sentence: 24.8333333333 20.7667163134 120% => OK
Discourse Markers: 4.5 7.06120827912 64% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 5.0 8.67935871743 58% => More positive sentences wanted.
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.129860874448 0.244688304435 53% => OK
Sentence topic coherence: 0.0586072637404 0.084324248473 70% => OK
Sentence topic coherence SD: 0.0604516799942 0.0667982634062 90% => OK
Paragraph topic coherence: 0.104028022851 0.151304729494 69% => OK
Paragraph topic coherence SD: 0.0902949458384 0.056905535591 159% => OK
Essay readability:
automated_readability_index: 20.7 13.0946893788 158% => OK
flesch_reading_ease: 13.28 50.2224549098 26% => Flesch_reading_ease is low.
smog_index: 14.6 7.44779559118 196% => OK
flesch_kincaid_grade: 17.4 11.3001002004 154% => OK
coleman_liau_index: 19.61 12.4159519038 158% => OK
dale_chall_readability_score: 11.13 8.58950901804 130% => OK
difficult_words: 119.0 78.4519038076 152% => OK
linsear_write_formula: 13.0 9.78957915832 133% => OK
gunning_fog: 11.6 10.1190380762 115% => OK
text_standard: 13.0 10.7795591182 121% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.