Some believe that people will purchase a product based on their needs and advertising is not needed. To what extent do you agree or disagree
The level of necessity of advertisement in business, nowadays, becomes a **contentious** topic as there is an **assertion** that the ultimate purchase decision comes from consumers’ demand. From my point of view, I disagree with this **sentiment** because of some reasons that will be **elaborated on** in this essay.
To commence with, with the context of severe competitive commercial activities today, it is undeniable that advertisement is a powerful marketing tool facilitating businesses in increasing their sales and expanding market share. Indeed, since more and more companies are founded supplying nearly the same kinds of products, advertisement **helps them differentiate their brand and deliver their images as well as the meaningful messages that businesses go for to target customers.** As a result, consumers are likely to be enticed into choosing and being loyal to such products rather than others with the same quality. For instance, although there are numerous corporations manufacturing soft-drink, Coca-Cola still holds the leading position in this market with stable growth for decades. This success partly **rests on** effective marketing strategies with well-crafted advertisements ingraining in consumers' memories and **evoking positive feelings associated with products.**
Moreover, **albeit conceding that** customers are often aware of what they want, I would still contend that advertising does not simply meet needs but creates them. In other words, even though there is no essential demand before, customers are likely to be **spurred** to make the purchase when they accidentally see an attractive advert. To illustrate, before the invention of the smartphone, there was absolutely no demand or notion for such a high-tech **gadget**. It is advertising that broadens people's knowledge about this state-of-the-art device making their life easier and more convenient so that form the desire of owning a smartphone in each person. For another example, in some remote areas, people are not educated well about the importance of teeth healthcare and for that reason, demand for toothbrushes is definitely low. However, thanks to offline advertisements that businesses try to deliver to customers, their awareness has changed. Therefore, advertising campaigns play a **pivotal** role in stimulating people's buying habits, providing high-quality products and services, and improving the **diverse** experience of consumers overall.
In conclusion, at any stage of society's development, advertising never be unnecessary because it not only makes businesses more lucrative but also helps more and more consumers in accessing more innovative and better products.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2024-05-17 | awu212 | 78 | view |
| 2023-08-19 | hoaithuongnguyen283 | 89 | view |
| 2023-08-19 | hoaithuongnguyen283 | 89 | view |
| 2023-07-22 | hoaithuongnguyen | 89 | view |
| 2023-07-22 | hoaithuongnguyen | 89 | view |
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Comments
Essay evaluations by e-grader
Transition Words or Phrases used:
also, but, however, if, moreover, so, still, therefore, well, for instance, in conclusion, as a result, as well as, in other words
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 13.1623246493 137% => OK
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 14.0 10.4138276553 134% => OK
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 30.0 24.0651302605 125% => Less pronouns wanted
Preposition: 52.0 41.998997996 124% => OK
Nominalization: 12.0 8.3376753507 144% => OK
Performance on vocabulary words:
No of characters: 2297.0 1615.20841683 142% => OK
No of words: 395.0 315.596192385 125% => OK
Chars per words: 5.81518987342 5.12529762239 113% => OK
Fourth root words length: 4.45809453852 4.20363070211 106% => OK
Word Length SD: 3.19857563236 2.80592935109 114% => OK
Unique words: 246.0 176.041082164 140% => OK
Unique words percentage: 0.622784810127 0.561755894193 111% => OK
syllable_count: 711.9 506.74238477 140% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 10.0 4.76152304609 210% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 30.0 20.2975951904 148% => The Avg. Sentence Length is relatively long.
Sentence length SD: 79.0621806072 49.4020404114 160% => OK
Chars per sentence: 176.692307692 106.682146367 166% => OK
Words per sentence: 30.3846153846 20.7667163134 146% => OK
Discourse Markers: 10.0 7.06120827912 142% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 0.0 3.4128256513 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.161366920194 0.244688304435 66% => OK
Sentence topic coherence: 0.0536615895694 0.084324248473 64% => OK
Sentence topic coherence SD: 0.0322873723506 0.0667982634062 48% => Sentences are similar to each other.
Paragraph topic coherence: 0.0876814159555 0.151304729494 58% => OK
Paragraph topic coherence SD: 0.0526743534078 0.056905535591 93% => OK
Essay readability:
automated_readability_index: 21.2 13.0946893788 162% => OK
flesch_reading_ease: 24.11 50.2224549098 48% => Flesch_reading_ease is low.
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 17.4 11.3001002004 154% => OK
coleman_liau_index: 17.07 12.4159519038 137% => OK
dale_chall_readability_score: 10.84 8.58950901804 126% => OK
difficult_words: 143.0 78.4519038076 182% => OK
linsear_write_formula: 15.5 9.78957915832 158% => OK
gunning_fog: 14.0 10.1190380762 138% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Transition Words or Phrases used:
also, but, however, if, moreover, so, still, therefore, well, for instance, in conclusion, as a result, as well as, in other words
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 13.1623246493 137% => OK
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 14.0 10.4138276553 134% => OK
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 30.0 24.0651302605 125% => Less pronouns wanted
Preposition: 52.0 41.998997996 124% => OK
Nominalization: 12.0 8.3376753507 144% => OK
Performance on vocabulary words:
No of characters: 2297.0 1615.20841683 142% => OK
No of words: 395.0 315.596192385 125% => OK
Chars per words: 5.81518987342 5.12529762239 113% => OK
Fourth root words length: 4.45809453852 4.20363070211 106% => OK
Word Length SD: 3.19857563236 2.80592935109 114% => OK
Unique words: 246.0 176.041082164 140% => OK
Unique words percentage: 0.622784810127 0.561755894193 111% => OK
syllable_count: 711.9 506.74238477 140% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 10.0 4.76152304609 210% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 30.0 20.2975951904 148% => The Avg. Sentence Length is relatively long.
Sentence length SD: 79.0621806072 49.4020404114 160% => OK
Chars per sentence: 176.692307692 106.682146367 166% => OK
Words per sentence: 30.3846153846 20.7667163134 146% => OK
Discourse Markers: 10.0 7.06120827912 142% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 4.0 3.9879759519 100% => OK
Sentences with neutral sentiment: 0.0 3.4128256513 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.161366920194 0.244688304435 66% => OK
Sentence topic coherence: 0.0536615895694 0.084324248473 64% => OK
Sentence topic coherence SD: 0.0322873723506 0.0667982634062 48% => Sentences are similar to each other.
Paragraph topic coherence: 0.0876814159555 0.151304729494 58% => OK
Paragraph topic coherence SD: 0.0526743534078 0.056905535591 93% => OK
Essay readability:
automated_readability_index: 21.2 13.0946893788 162% => OK
flesch_reading_ease: 24.11 50.2224549098 48% => Flesch_reading_ease is low.
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 17.4 11.3001002004 154% => OK
coleman_liau_index: 17.07 12.4159519038 137% => OK
dale_chall_readability_score: 10.84 8.58950901804 126% => OK
difficult_words: 143.0 78.4519038076 182% => OK
linsear_write_formula: 15.5 9.78957915832 158% => OK
gunning_fog: 14.0 10.1190380762 138% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
---------------------
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.