Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it.
Discuss both these views and give your own opinion.
Some believe that commercials induce people to make purchases; others feel that advertisements have become so commonplace that we simply ignore them. This essay discusses both of these perspectives, and why I believe that the case for the power of advertising is stronger.
There are two main arguments to support the strong influence of advertising. The first is that whatever gets advertised heavily seems to get purchased the most. We can see that the most popular brands of products that are advertised on TV and the Internet also seem to be the ones people are purchasing. Another popular argument is that companies would not advertise if it did not lead to sales. Commercials are extremely expensive and as companies keep running them, they must be successful otherwise the expenditure could not be justified.
However, some argue that we no longer pay attention to adverts. They argue that people do not see commercials on television because they switch to other tasks whenever they appear. For instance, when there is a commercial break during a TV show people often use it as an opportunity for a food run. Moreover, when people cannot avoid advertising they just ignore it. For instance, people have become so accustomed to popups and marketing content on the right side of the computer screen that they tend to just ignore anything that occupies this space.
In conclusion, I believe that both sides of the argument have merits. However, the case for the power of advertising is stronger. I think this is because advertising constantly evolves and finds creative ways to attract our attention and convince us of the need to buy a product.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2024-10-02 | LauraTing | 84 | view |
| 2024-04-01 | tran quynh | 78 | view |
| 2024-04-01 | tran quynh | 56 | view |
| 2024-04-01 | tran quynh | 56 | view |
| 2024-04-01 | tran quynh | 89 | view |
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Transition Words or Phrases used:
also, first, however, if, moreover, so, for instance, i think, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 6.0 7.85571142285 76% => OK
Conjunction : 6.0 10.4138276553 58% => More conjunction wanted.
Relative clauses : 15.0 7.30460921844 205% => Less relative clauses wanted (maybe 'which' is over used).
Pronoun: 36.0 24.0651302605 150% => Less pronouns wanted
Preposition: 24.0 41.998997996 57% => More preposition wanted.
Nominalization: 7.0 8.3376753507 84% => OK
Performance on vocabulary words:
No of characters: 1384.0 1615.20841683 86% => OK
No of words: 275.0 315.596192385 87% => More content wanted.
Chars per words: 5.03272727273 5.12529762239 98% => OK
Fourth root words length: 4.07223819929 4.20363070211 97% => OK
Word Length SD: 2.79152436215 2.80592935109 99% => OK
Unique words: 155.0 176.041082164 88% => More unique words wanted.
Unique words percentage: 0.563636363636 0.561755894193 100% => OK
syllable_count: 434.7 506.74238477 86% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 1.0 4.76152304609 21% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 18.0 20.2975951904 89% => OK
Sentence length SD: 37.91253091 49.4020404114 77% => OK
Chars per sentence: 92.2666666667 106.682146367 86% => OK
Words per sentence: 18.3333333333 20.7667163134 88% => OK
Discourse Markers: 5.06666666667 7.06120827912 72% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.287787089028 0.244688304435 118% => OK
Sentence topic coherence: 0.0919703622778 0.084324248473 109% => OK
Sentence topic coherence SD: 0.0611149579057 0.0667982634062 91% => OK
Paragraph topic coherence: 0.171824674943 0.151304729494 114% => OK
Paragraph topic coherence SD: 0.0417612886675 0.056905535591 73% => OK
Essay readability:
automated_readability_index: 11.4 13.0946893788 87% => Automated_readability_index is low.
flesch_reading_ease: 53.21 50.2224549098 106% => OK
smog_index: 3.1 7.44779559118 42% => Smog_index is low.
flesch_kincaid_grade: 10.3 11.3001002004 91% => OK
coleman_liau_index: 11.89 12.4159519038 96% => OK
dale_chall_readability_score: 8.09 8.58950901804 94% => OK
difficult_words: 62.0 78.4519038076 79% => More difficult words wanted.
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 9.2 10.1190380762 91% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.