Some believe that people will purchase a product based on their needs and advertising is not needed.
To what extent do you agree or disagree?
The influence of advertising on consumers’ spendings is described as insignificant by some. According to their opinion, it is necessity that motivates purchases. This assessment is true, to a certain extent.
Advertisement is considered to serve no real purpose in the buying of certain products. Among them are necessity goods, which are used in everyday activities. Products such as sugar, salt and oil are bought on a regular basis, albeit receiving little promotional support in all forms of media. This ad-free relationship between buyers and suppliers is also seen in small-scale businesses. Once buyers are satisfied with their purchases, they may continue buying without any input from commercials and other media.
However, it is myopic to completely disregard the key role of ads in forming and sustaining buyers’ interest. Advertisement, especially with celebrity endorsement, facilitates the market penetration of a product or a service while giving consumers a sense of quality guarantee. Major sports brands like Nike and Adidas, for instance, tend to sign lucrative sponsorship deals with famous models and athletes, evidencing the relevance and quality of their products. Moreover, as targeted at consumer psychology, ads are capable of generating new shopping needs and sustaining them. The best example for this is probably the marketing strategy implemented by smart phone manufacturers, as their stylish ads constantly reinforce the need of using the brand’s latest consumer electronics and perpetuate the sense of belonging to the user community.
Stemming from the aforementioned arguments, I agree that despite being less important in the purchase of regular commodity, advertisements on various platforms are potent enough to stimulate a new shopping desire and making it habitual.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2024-05-17 | awu212 | 78 | view |
| 2023-08-19 | hoaithuongnguyen283 | 89 | view |
| 2023-08-19 | hoaithuongnguyen283 | 89 | view |
| 2023-07-22 | hoaithuongnguyen | 89 | view |
| 2023-07-22 | hoaithuongnguyen | 89 | view |
- The flow chart illustrate the consequences of deforestation Summarise the information by selecting and reporting the main features Write at least 150 words 87
- The first chart below shows how energy is used in an average Australian household. The second chart shows the greenhouse gas emissions which result from this energy use. 84
- Learning to manage money is one of the key aspects of adult life How in your view can individals best learn to manage their money 66
- The table shows the average length of video advertisements on the Internet and the average length of time viewers spend watching them Summarise the information by selecting and reporting the main features and make comparisons where relevant 81
- The figures five information about economic growth and household expenditure across a range of categories 87
Transition Words or Phrases used:
also, however, if, may, moreover, so, while, for instance, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 3.0 7.30460921844 41% => More relative clauses wanted.
Pronoun: 16.0 24.0651302605 66% => OK
Preposition: 40.0 41.998997996 95% => OK
Nominalization: 7.0 8.3376753507 84% => OK
Performance on vocabulary words:
No of characters: 1553.0 1615.20841683 96% => OK
No of words: 272.0 315.596192385 86% => More content wanted.
Chars per words: 5.70955882353 5.12529762239 111% => OK
Fourth root words length: 4.06108636974 4.20363070211 97% => OK
Word Length SD: 3.17840822915 2.80592935109 113% => OK
Unique words: 181.0 176.041082164 103% => OK
Unique words percentage: 0.665441176471 0.561755894193 118% => OK
syllable_count: 482.4 506.74238477 95% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 3.0 4.76152304609 63% => OK
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 19.0 20.2975951904 94% => OK
Sentence length SD: 61.8225323827 49.4020404114 125% => OK
Chars per sentence: 110.928571429 106.682146367 104% => OK
Words per sentence: 19.4285714286 20.7667163134 94% => OK
Discourse Markers: 4.71428571429 7.06120827912 67% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.140700974919 0.244688304435 58% => OK
Sentence topic coherence: 0.0412988468221 0.084324248473 49% => OK
Sentence topic coherence SD: 0.0297245301704 0.0667982634062 44% => Sentences are similar to each other.
Paragraph topic coherence: 0.0819957217891 0.151304729494 54% => OK
Paragraph topic coherence SD: 0.0277031056706 0.056905535591 49% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 15.2 13.0946893788 116% => OK
flesch_reading_ease: 35.27 50.2224549098 70% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.1 11.3001002004 116% => OK
coleman_liau_index: 15.84 12.4159519038 128% => OK
dale_chall_readability_score: 10.33 8.58950901804 120% => OK
difficult_words: 99.0 78.4519038076 126% => OK
linsear_write_formula: 6.5 9.78957915832 66% => OK
gunning_fog: 9.6 10.1190380762 95% => OK
text_standard: 16.0 10.7795591182 148% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.