Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.
Advertising, as we know it is the creative process designed to make a customer aware of the product and tell him how influential will it be in his life, so he must indulge himself in buying the article. But there has been a constant debate regarding the very nature of advertising where the proponents claim that advertising is extremely successful while the opponents debunk this aura by decrying the fact that it does not get the attention because it is so common.
To support the arguments of the proponents firstly, it is important for a product to be advertised as ads are the sole mechanism that helps the products to reach the customers' mind. Not a single product if not advertised can be sold in today's time. For example, if a company makes a soap with a lot of attractive attributes such as a fragrance, durability, efficiency to kill germs will still end up in the back shelves of a supermarket and will not be palatable to the customer's needs, just because of less advertisements. Secondly, the deliberate show of the price of the product often works in form of raising the sales of the specific product as it informs the customer if it is offering a discount. If the product is of higher quality but sold at a discount, people are more inclined to buy. Additionally, a daily use item if offered at a lower price will fetch more buyers and up the sales curve. For example, if a Swiss Rado watch is offered at a discount, more watch-lovers will throng the market and thus up the monetary profit.
To throw a counter argument, it can be opined that in this where era advertisements are literally in every nook and corner of the city, it has become exhaustive for the prospective buyers who feel bombarded with the same stuff all the time. They began to lose interest in the the items and this resentment can actually make a company face a potential loss. For example, in early 1990s a milk company shut down all its operations in India after facing the public anger, who were irked at the sight of only cow and milk on their city's billboards.
So, advertising is the need of the hour and I absolutely support the argument. In my opinion good advertisers are always in demand to create a storm in the market to up the revenue generation.
In conclusion, I want to voice my opinion on the idea that ads are a necessity to sell an item but it must be done judiciously and intelligently to merely keep the money flow intact but at the same time nurture and not anger the very population the companies seek to serve.
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| 2024-10-02 | LauraTing | 84 | view |
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Grammar and spelling errors:
Line 4, column 27, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
Advertising, as we know it is the art to make the person run into h...
^^
Line 6, column 357, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ributes such as a fragrance, durability, efficiency to kill germs will still end ...
^^
Line 6, column 438, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... up in the back shelves of a supermarket and will not be palatable to the custome...
^^
Line 6, column 506, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun advertisements is countable.
Suggestion: fewer
...to the customers needs, just because of less advertisements. Secondly, often adverti...
^^^^
Line 6, column 824, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...f higher quality but sold at a discount, people are more inclined to buy due to s...
^^
Line 6, column 1023, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...nd up the sales curve. For example, if a Swiss Rado watch is offered at a discoun...
^^
Line 7, column 312, Rule ID: ENGLISH_WORD_REPEAT_RULE
Message: Possible typo: you repeated a word
Suggestion: the
...ishment. They began to lose interest in the the items and this resentment can actually ...
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Line 7, column 312, Rule ID: DT_DT[1]
Message: Maybe you need to remove one determiner so that only 'the' or 'the' is left.
Suggestion: the; the
...ishment. They began to lose interest in the the items and this resentment can actually ...
^^^^^^^
Line 7, column 418, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... a potential loss. For example, in early 1990s a milk company shut down all its o...
^^
Line 8, column 57, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...is the need of the hour and I absolutely support the argument. In my opinion goo...
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Line 9, column 146, Rule ID: SO_AS_TO[1]
Message: Use simply 'to'
Suggestion: to
...t be done judiciously and intelligently so as to just keep the money flow intact but at...
^^^^^^^^
Line 9, column 159, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...iciously and intelligently so as to just keep the money flow intact but at the sa...
^^
Line 9, column 250, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...urture and not anger the very population the companies seek to serve.
^^
Transition Words or Phrases used:
actually, but, conversely, first, firstly, if, regarding, second, secondly, so, still, thus, while, as to, for example, in conclusion, such as, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 13.1623246493 175% => OK
Auxiliary verbs: 11.0 7.85571142285 140% => OK
Conjunction : 14.0 10.4138276553 134% => OK
Relative clauses : 9.0 7.30460921844 123% => OK
Pronoun: 34.0 24.0651302605 141% => Less pronouns wanted
Preposition: 65.0 41.998997996 155% => OK
Nominalization: 8.0 8.3376753507 96% => OK
Performance on vocabulary words:
No of characters: 2250.0 1615.20841683 139% => OK
No of words: 491.0 315.596192385 156% => Less content wanted.
Chars per words: 4.58248472505 5.12529762239 89% => OK
Fourth root words length: 4.70728369723 4.20363070211 112% => OK
Word Length SD: 2.80439264653 2.80592935109 100% => OK
Unique words: 254.0 176.041082164 144% => OK
Unique words percentage: 0.517311608961 0.561755894193 92% => More unique words wanted or less content wanted.
syllable_count: 734.4 506.74238477 145% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 18.0 16.0721442886 112% => OK
Sentence length: 27.0 20.2975951904 133% => The Avg. Sentence Length is relatively long.
Sentence length SD: 73.1519642699 49.4020404114 148% => OK
Chars per sentence: 125.0 106.682146367 117% => OK
Words per sentence: 27.2777777778 20.7667163134 131% => OK
Discourse Markers: 8.72222222222 7.06120827912 124% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 13.0 5.01903807615 259% => Less language errors wanted.
Sentences with positive sentiment : 7.0 8.67935871743 81% => OK
Sentences with negative sentiment : 7.0 3.9879759519 176% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.155302484829 0.244688304435 63% => OK
Sentence topic coherence: 0.0502232908087 0.084324248473 60% => OK
Sentence topic coherence SD: 0.0468427772548 0.0667982634062 70% => OK
Paragraph topic coherence: 0.089169853159 0.151304729494 59% => OK
Paragraph topic coherence SD: 0.049145403676 0.056905535591 86% => OK
Essay readability:
automated_readability_index: 13.8 13.0946893788 105% => OK
flesch_reading_ease: 52.53 50.2224549098 105% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.6 11.3001002004 112% => OK
coleman_liau_index: 9.58 12.4159519038 77% => OK
dale_chall_readability_score: 8.35 8.58950901804 97% => OK
difficult_words: 105.0 78.4519038076 134% => OK
linsear_write_formula: 13.5 9.78957915832 138% => OK
gunning_fog: 12.8 10.1190380762 126% => OK
text_standard: 14.0 10.7795591182 130% => OK
What are above readability scores?
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Rates: 67.4157303371 out of 100
Scores by essay e-grader: 6.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.