"The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the past year. Clearly, the contents of these reviews are not reaching enough of our prospective viewers. Thus, the problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater share of its budget next year to reaching the public through advertising."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
In this memo, written by advertising director of the Super Screen Movie Production Company, certain conclusions are drawn from certain observation. But i think, here author is making certain assumption, which needs to be clarified with him/her. Advertising budget needs to be increased, this conclusion is drawn out by viewing that Super Screen Produced Movies do not have enough viewers.
Author is taking reference from marketing department that during past year, fewer people attended Super Screen produced movies than in any other year. And in this, percentage of positive reviewers are increased. This might be due to lacking quality of Movies produced. By advertising the movie more, it will not helpful, if there is bad quality in movie itself. So, this needs to be clarified that, Is movie is good? And if no than it is not right decision of increasing budget of advertising.
Other thing is that reviews of movies are good. This might be possible due to small amount of viewers and this small amount of people might really like this type of movies. And they have given good reviews. So, this reviews are not marketable that we are producing good movies.
Author is stating with confidence that content of reviews are not reaching enough to our prospective viewers. But reviews have been given by few reviewers. This reviews can not be given publicity because it will waste of money.
Author is overestimating that problem lies not with the quality of our movies but with the public's lack of awareness that movies of good quality are available. Movie's quality needs to be first check by advertising director of the Super Screen Movie Production Company. Because, people is nowadays very much smarter in case of judging the movies. So, i think that spending of more amount of money will not increase the viewers, rather it will be wasteful.
At the end i would like to conclude that if the advertising director of the Super Screen Movie Production Company, survey the movie by him/her self than decisions taken will be more effective and economic to the company. So, judge the situation carefully.
- People who make decisions based on emotion and justify those decisions with logic afterwards are poor decision makers. 16
- "The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in a 50
- An ailing patient should have easy access to his or her doctor’s record of treating similarly afflicted patients. Through gaining such access, the ailing patient may better determine whether the doctor is competent to treat that medical condition. 50
- Many lives might be saved if inoculations against cow flu were routinely administered to all people in areas where the disease is detected. However, since there is a small possibility that the person will die as a result of the inoculations, we cannot per 50
- "The best way for a society to prepare its young people for leadership in government, industry, or other fields is by instilling in them a sense of cooperation, not competition."-Write a response in which you discuss the extent to which you agree or disag 50
Grammar and spelling errors:
Line 1, column 153, Rule ID: I_LOWERCASE[2]
Message: Did you mean 'I'?
Suggestion: I
...are drawn from certain observation. But i think, here author is making certain as...
^
Line 2, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ed Movies do not have enough viewers. Author is taking reference fro...
^^^
Line 3, column 435, Rule ID: NOW[2]
Message: Did you mean 'now' (=at this moment) instead of 'no' (negation)?
Suggestion: now
...larified that, Is movie is good? And if no than it is not right decision of increa...
^^
Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...of increasing budget of advertising. Other thing is that reviews of movies ar...
^^^^^^^^^^
Line 7, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...e that we are producing good movies. Author is stating with confidence that c...
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Line 9, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...city because it will waste of money. Author is overestimating that problem li...
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Line 9, column 280, Rule ID: SENTENCE_FRAGMENT[1]
Message: “Because” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
... Super Screen Movie Production Company. Because, people is nowadays very much smarter i...
^^^^^^^
Line 9, column 361, Rule ID: I_LOWERCASE[2]
Message: Did you mean 'I'?
Suggestion: I
...rter in case of judging the movies. So, i think that spending of more amount of m...
^
Line 11, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...viewers, rather it will be wasteful. At the end i would like to conclude that...
^^^^^^^^^^
Line 11, column 22, Rule ID: I_LOWERCASE[2]
Message: Did you mean 'I'?
Suggestion: I
...ll be wasteful. At the end i would like to conclude that if the adve...
^
Discourse Markers used:
['but', 'first', 'if', 'really', 'so', 'i think', 'in conclusion']
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance in Part of Speech:
Nouns: 0.268542199488 0.25644967241 105% => OK
Verbs: 0.184143222506 0.15541462614 118% => OK
Adjectives: 0.0895140664962 0.0836205057962 107% => OK
Adverbs: 0.0511508951407 0.0520304965353 98% => OK
Pronouns: 0.0230179028133 0.0272364105082 85% => OK
Prepositions: 0.143222506394 0.125424944231 114% => OK
Participles: 0.0690537084399 0.0416121511921 166% => OK
Conjunctions: 2.57809330371 2.79052419416 92% => OK
Infinitives: 0.0230179028133 0.026700313972 86% => OK
Particles: 0.00255754475703 0.001811407834 141% => OK
Determiners: 0.0639386189258 0.113004496875 57% => OK
Modal_auxiliary: 0.0255754475703 0.0255425247493 100% => OK
WH_determiners: 0.00255754475703 0.0127820249294 20% => Some subClauses wanted starting by 'Which, Who, What, Whom, Whose.....'
Vocabulary words and sentences:
No of characters: 2169.0 2731.13054187 79% => OK
No of words: 352.0 446.07635468 79% => More content wanted.
Chars per words: 6.16193181818 6.12365571057 101% => OK
Fourth root words length: 4.33147354134 4.57801047555 95% => OK
words length more than 5 chars: 0.360795454545 0.378187486979 95% => OK
words length more than 6 chars: 0.264204545455 0.287650121315 92% => OK
words length more than 7 chars: 0.181818181818 0.208842608468 87% => OK
words length more than 8 chars: 0.107954545455 0.135150697306 80% => OK
Word Length SD: 2.57809330371 2.79052419416 92% => OK
Unique words: 160.0 207.018472906 77% => More unique words wanted.
Unique words percentage: 0.454545454545 0.469332199767 97% => OK
Word variations: 46.4770711683 52.1807786196 89% => OK
How many sentences: 22.0 20.039408867 110% => OK
Sentence length: 16.0 23.2022227129 69% => OK
Sentence length SD: 46.5214781997 57.7814097925 81% => OK
Chars per sentence: 98.5909090909 141.986410481 69% => OK
Words per sentence: 16.0 23.2022227129 69% => OK
Discourse Markers: 0.318181818182 0.724660767414 44% => More Discourse Markers wanted.
Paragraphs: 6.0 5.14285714286 117% => OK
Language errors: 10.0 3.58251231527 279% => Correct essay format wanted or double check grammar & spelling issues after essay writing.
Readability: 42.4204545455 51.9672348444 82% => OK
Elegance: 1.86138613861 1.8405768891 101% => OK
Coherence and Cohesion:
Essay topic to essay body coherence: 0.417007057633 0.441005458295 95% => OK
Sentence sentence coherence: 0.119210952528 0.135418324435 88% => OK
Sentence sentence coherence SD: 0.0545677013885 0.0829849096947 66% => OK
Sentence paragraph coherence: 0.530051107597 0.58762219726 90% => OK
Sentence paragraph coherence SD: 0.135915985238 0.147661913831 92% => OK
Sentence topic coherence: 0.139628728989 0.193483328276 72% => OK
Sentence topic coherence SD: 0.129715175505 0.0970749176394 134% => OK
Paragraph paragraph coherence: 0.347544405652 0.42659136922 81% => OK
Paragraph paragraph coherence SD: 0.0373453694063 0.0774707102158 48% => OK
Paragraph topic coherence: 0.25423967902 0.312017818177 81% => OK
Paragraph topic coherence SD: 0.144117036746 0.0698173142475 206% => OK
Task Achievement:
Sentences with positive sentiment : 15.0 8.33743842365 180% => OK
Sentences with negative sentiment : 5.0 6.87684729064 73% => OK
Sentences with neutral sentiment: 2.0 4.82512315271 41% => OK
Positive topic words: 9.0 6.46551724138 139% => OK
Negative topic words: 4.0 5.36822660099 75% => OK
Neutral topic words: 1.0 2.82389162562 35% => OK
Total topic words: 14.0 14.657635468 96% => OK
What are sentences with positive/Negative/neutral sentiment?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations to cover all aspects.