According to a recent report by our marketing department, during the past year, fewer people attended Super Screen produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the last year. Clearly, the content of these reviews is not reaching enough of our prospective viewers. Thus, the problem lies not in the quality of our movies but with public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater quantity of its budget next year to reaching the public through advertising.
The memo from advertising director of Super Screen Movies, states that, though the movies from this production company received many positive reviews, the viewers are not aware about the quality of movies from this production. So, they decided to increase their budget, on advertising, so that the positive reviews of their movies, reach the people through advertising. The advertising director makes these arguments, based on some assumptions, some of which are mentioned below.
To start with, the director makes a statement that, even though, the percentage of positive reviews has increased last year, the viewers of the movies has not increased. Perhaps, the advertising director is in an assumption, that with an increase in the positive reviews, the viewership of the movies must also increases. What if, the viewers does not consider, the reviews that each movie recieves after its release, to watch the movies. Moreover, the viewers may depend on other sources, to decide if a movie is of good quality or not. If the reason above stated by me is true, than the argument of the advertising director, does not hold water.
Secondly, the director wants to increase the budget for advertising the movies, in an assumption that viewership of the movie increases, if the advertising of a movie increases. Maybe, the viewers are least bothered with the advertising of a movie, to judge the quality of a movie being good or bad. Perhaps, the viewers want the best and famous cast and crew members, for the viewers to treat the movie as high quality movie. If the above scenario is true, then the directors argument is significantly weakened.
Thirdly, the director must provide clear proofs, that after increasing the advertising of the movies, the positive reviews for the movie still exist. Maybe, the negative reviews may dominate the positive reviews for the upcoming movies. If this becomes true, then the directors argument become spurious.
To conclude, if the director cannot provide robust evidences, for the assumptions mentioned above by me, the argument of the director becomes completely bogus.
| Post date | Users | Rates | Link to Content |
|---|---|---|---|
| 2019-12-24 | Cynic | 43 | view |
| 2019-12-14 | nimesh94 | 42 | view |
| 2019-12-14 | mcmaster | 33 | view |
| 2019-12-10 | pooja.kakde@gmail.com | 59 | view |
| 2019-11-28 | a251ravind | 63 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 16 15
No. of Words: 341 350
No. of Characters: 1709 1500
No. of Different Words: 141 200
Fourth Root of Number of Words: 4.297 4.7
Average Word Length: 5.012 4.6
Word Length SD: 2.577 2.4
No. of Words greater than 5 chars: 127 100
No. of Words greater than 6 chars: 101 80
No. of Words greater than 7 chars: 69 40
No. of Words greater than 8 chars: 34 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.312 21.0
Sentence Length SD: 6.141 7.5
Use of Discourse Markers (%): 0.75 0.12
Sentence-Text Coherence: 0.393 0.35
Sentence-Para Coherence: 0.6 0.50
Sentence-Sentence Coherence: 0.121 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 581, Rule ID: COMMA_THAN[1]
Message: Did you mean 'then'?
Suggestion: then
... the reason above stated by me is true, than the argument of the advertising directo...
^^^^
Line 9, column 468, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'directors'' or 'director's'?
Suggestion: directors'; director's
...If the above scenario is true, then the directors argument is significantly weakened. ...
^^^^^^^^^
Line 13, column 269, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'directors'' or 'director's'?
Suggestion: directors'; director's
... movies. If this becomes true, then the directors argument become spurious. To concl...
^^^^^^^^^
Transition Words or Phrases used:
also, if, may, moreover, second, secondly, so, still, then, third, thirdly, to start with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 19.6327345309 46% => More to be verbs wanted.
Auxiliary verbs: 5.0 12.9520958084 39% => OK
Conjunction : 4.0 11.1786427146 36% => More conjunction wanted.
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 17.0 28.8173652695 59% => OK
Preposition: 45.0 55.5748502994 81% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1788.0 2260.96107784 79% => OK
No of words: 341.0 441.139720559 77% => More content wanted.
Chars per words: 5.24340175953 5.12650576532 102% => OK
Fourth root words length: 4.29722995808 4.56307096286 94% => OK
Word Length SD: 2.68851788409 2.78398813304 97% => OK
Unique words: 157.0 204.123752495 77% => More unique words wanted.
Unique words percentage: 0.460410557185 0.468620217663 98% => OK
syllable_count: 548.1 705.55239521 78% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 18.0 8.76447105788 205% => Less articles wanted as sentence beginning.
Subordination: 9.0 2.70958083832 332% => Less adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 7.0 4.22255489022 166% => OK
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 39.5157701905 57.8364921388 68% => OK
Chars per sentence: 111.75 119.503703932 94% => OK
Words per sentence: 21.3125 23.324526521 91% => OK
Discourse Markers: 5.5625 5.70786347227 97% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.214321343709 0.218282227539 98% => OK
Sentence topic coherence: 0.07715331657 0.0743258471296 104% => OK
Sentence topic coherence SD: 0.0605361508918 0.0701772020484 86% => OK
Paragraph topic coherence: 0.120713377855 0.128457276422 94% => OK
Paragraph topic coherence SD: 0.0681722131112 0.0628817314937 108% => OK
Essay readability:
automated_readability_index: 13.9 14.3799401198 97% => OK
flesch_reading_ease: 50.16 48.3550499002 104% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 13.11 12.5979740519 104% => OK
dale_chall_readability_score: 7.97 8.32208582834 96% => OK
difficult_words: 71.0 98.500998004 72% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.