According to a recent report by our marketing department, during the past year, fewer people attended Super Screen produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies actually increased during the last year. Clearly, the content of these reviews is not reaching enough of our prospective viewers. Thus, the problem lies not in the quality of our movies but with public's lack of awareness that movies of good quality are available. Super Screen should therefore allocate a greater quantity of its budget next year to reaching the public through advertising
The director of the Movie production company states that fewer people are attenting movie and that the problem lies not with the quality of movie but the lack of awareness among the people about the availability of good quality movies. He suggests that the greater share of budget must be allocated to advertising next year. The suggestion seems good at first glance although needs to answer many questions to be more convincing.
The author states that the percentage of positive reviews about specific movie has increased. He needs to provide evidence that the positive reviews were for quality of the movie and no other reason. For example, in India most of the movies do not have a good storyline and yet they receive positive comments from people. This is because those people are big fans of the actors working in the movie and they cannot speak ill about their favourite superstar. If same is the case with Super screen movies then the survey stands invalid.
Secondly, the author needs to answer question such as how advertising is going to help people attend super screen produced movies? People generally go to movies for the content, actors in the movie, grasping storyline and locations of the scences created and reviews from newspapers. Review from a newspaper makes a huge difference for choosing to go to a movie. Even if author spends a lot of money on adversiting but the reviews in the newspaper are not good then people will not opt to go for that movie. They will have opinion that the movie is going to be waste of movie before even watching it. Hence the suggestion of director that more advertising will lead to more people attending movie stands invalid.
Third, The author needs to state how only data of a one past year is conclusive to people not been aware of the good quality movies. Data from just one year is not sufficient to make strong claims. It is possible that last year there was a great depression in the country and the people were not capable of spending more money on entertainment. Hence even if the advertising of movies is increased it will not lead to more people coming in for the shows next year, as their economic condition does not allow them to do so.
Thus, to make a case the author needs to provide answers to these questions with substantial evidence and a clear reasoning.
Post date | Users | Rates | Link to Content |
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2019-12-24 | Cynic | 43 | view |
2019-12-14 | nimesh94 | 42 | view |
2019-12-14 | mcmaster | 33 | view |
2019-12-10 | pooja.kakde@gmail.com | 59 | view |
2019-11-28 | a251ravind | 63 | view |
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Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 19 15
No. of Words: 408 350
No. of Characters: 1892 1500
No. of Different Words: 187 200
Fourth Root of Number of Words: 4.494 4.7
Average Word Length: 4.637 4.6
Word Length SD: 2.383 2.4
No. of Words greater than 5 chars: 127 100
No. of Words greater than 6 chars: 82 80
No. of Words greater than 7 chars: 56 40
No. of Words greater than 8 chars: 36 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.474 21.0
Sentence Length SD: 7.089 7.5
Use of Discourse Markers (%): 0.526 0.12
Sentence-Text Coherence: 0.338 0.35
Sentence-Para Coherence: 0.542 0.50
Sentence-Sentence Coherence: 0.113 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 158, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...dence that the positive reviews were for quality of the movie and no other reason...
^^
Line 5, column 460, Rule ID: SENTENCE_FRAGMENT[1]
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...ak ill about their favourite superstar. If same is the case with Super screen movi...
^^
Line 9, column 603, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
...aste of movie before even watching it. Hence the suggestion of director that more ad...
^^^^^
Line 13, column 346, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Hence,
...f spending more money on entertainment. Hence even if the advertising of movies is in...
^^^^^
Transition Words or Phrases used:
but, first, hence, if, second, secondly, so, then, third, thus, for example, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.6327345309 92% => OK
Auxiliary verbs: 6.0 12.9520958084 46% => OK
Conjunction : 11.0 11.1786427146 98% => OK
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 23.0 28.8173652695 80% => OK
Preposition: 59.0 55.5748502994 106% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1942.0 2260.96107784 86% => OK
No of words: 408.0 441.139720559 92% => More content wanted.
Chars per words: 4.75980392157 5.12650576532 93% => OK
Fourth root words length: 4.49433085973 4.56307096286 98% => OK
Word Length SD: 2.44323777057 2.78398813304 88% => OK
Unique words: 186.0 204.123752495 91% => More unique words wanted.
Unique words percentage: 0.455882352941 0.468620217663 97% => OK
syllable_count: 607.5 705.55239521 86% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 19.0 19.7664670659 96% => OK
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 39.135887987 57.8364921388 68% => OK
Chars per sentence: 102.210526316 119.503703932 86% => OK
Words per sentence: 21.4736842105 23.324526521 92% => OK
Discourse Markers: 4.42105263158 5.70786347227 77% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 4.0 5.25449101796 76% => OK
Sentences with positive sentiment : 15.0 8.20758483034 183% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.341690724972 0.218282227539 157% => OK
Sentence topic coherence: 0.112630099726 0.0743258471296 152% => OK
Sentence topic coherence SD: 0.0776123094121 0.0701772020484 111% => OK
Paragraph topic coherence: 0.175540519349 0.128457276422 137% => OK
Paragraph topic coherence SD: 0.111454684532 0.0628817314937 177% => OK
Essay readability:
automated_readability_index: 11.7 14.3799401198 81% => Automated_readability_index is low.
flesch_reading_ease: 58.62 48.3550499002 121% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 10.3 12.197005988 84% => OK
coleman_liau_index: 10.33 12.5979740519 82% => OK
dale_chall_readability_score: 7.54 8.32208582834 91% => OK
difficult_words: 74.0 98.500998004 75% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?
---------------------
Rates: 58.33 out of 100
Scores by essay e-grader: 3.5 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.